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6 New Year's Resolution Strategies for Boosting Career Success in
2012





 

As we bid hello to 2012 with a sip of bubbly and a few rounds of Auld Lang
Syne, many of us will be thinking about which career changes to make starting
January 2nd. Whether you want to earn a promotion, get a raise, be a better
manager or increase your profitability, setting realistic goals is crucial for
long-term success throughout the year.


We've asked seven professionals to share the job goals they hope will propel
their careers to the next level in 2012.


Dianna Booher

Job Title: Author


Median Annual Salary: $47,385


Resolution: This working mother and grandmother is also the founder and CEO
of a communication training firm and author of 44 books. But Booher's resolution
for 2010 is to finally finish the novel she's been working on for 20 years that
her agent doesn't like.


Reaching the Goal: "To accomplish this, I plan to schedule another of my
12-hour day writing marathons, for the month of July (where speaking engagements
are at their fewest), and seclude myself entirely from my training business.
Before that July, I'll be rethinking how to change the point of view of the
novel from omniscient to third-person limited to make the male character more
likeable (what my agent doesn't like). If my agent doesn't like it then, I'll
submit the novel directly to a movie producer whom I've just met."


John
Paul Engel

Job Title: Motivational Speaker


Median Annual Salary: $46,230


Resolution: As CEO of Knowledge Capital Consulting, Engel spends a lot of
time on PR and marketing efforts because of his expertise in those areas.
However, he wants to help more students in his new venture Project Be the Change
and the only way that will happen is if he markets less and focuses on the
activities that directly drive sales.


Reaching the Goal: "I will dedicate at least five more hours a week to
telephone prospecting and network with my target audience. I will seek more
opportunities to speak to audiences that have prospective clients among them
such as state student council association meetings and other education related
associations. And I will hire a part time sales representative to compete
against. I am very competitive so having someone to compare my efforts to will
drive me to be more focused on this activity."


Jayne Cassidy

Job Title: Personal Assistant


Median Annual Salary: $40,500


Resolution: Cassidy works with Simon Hayward, managing partner of Cirrus, a
leadership development and employee engagement specialist. She resolves to play
more of a strategic role in growing the company.


Reaching the Goal: "Cirrus is a young organization and there is a lot of
opportunity for personal growth. Over the last year I've become more involved in
marketing and business development and in our invitation-only learning and
networking events. To take on more strategic responsibility for this business
development activity, I'll be identifying and researching target clients,
marketing to them, and contacting them to arrange meetings for colleagues. I
also plan to take more of a lead role in developing presentations and new
business proposals."


Pum Lefebure

Job Title: Creative Director


Median Annual Salary: $108,973


Resolution: As creative director and co-founder of Design Army, Lefebure
wants to "do more with less but better."


Reaching the Goal: "Taking on additional projects that challenge us and
producing the best possible product in less time by utilizing less people, but
the right people. Our goal has always been to produce a better quality of work
than anyone else and we're planning on being more efficient both in time and
manpower in 2012."


Brie Weiler Reynolds

Job Title: Manager of Content and Community Outreach


Median Annual Salary: $53,545


Resolution: As one of a team of 17 colleagues who work from home offices
across the country, Weiler Reynolds manages social media, writes the blog, and
interacts with job seekers for FlexJobs, so time management is a skill she wants
to strengthen.


Reaching the Goal: "I plan to pick up some new time management tricks online
from articles on sites such as RealSimple.com, LifeHacker.com and
DumbLittleMan.com so that I can spend more time exploring and learning about new
social media technologies and how we can incorporate them to better serve our
job seekers."


Jessica Lachs

Job Title: Founder and Chief Executive Officer


Median Annual Salary: $183,429


Resolution: Lachs just launched GiftSimple's web site in December to let
users register for gifts they want and tap into their Facebook network to pool
contributions from friends and family. She's resolved to get the business off
the ground this year by expanding GiftSimple's user network.


Reaching the Goal: "To provide our customers with a world-class user
experience for giving and receiving gifts, I will need to find new and
innovative ways to reach potential customers. To support future growth, I must
continue to hire top talent."




Source: All salary data is provided by PayScale.com. Salaries listed
are median, annual salaries or median, hourly rates for full-time employees with
5 to 8 years of experience. Salaries listed include all bonuses, commissions or
profit sharing.



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